I've been thinking about having a bespoke logo for Slice-of-Slim for some time now and I'm very excited to finally be able to show you my amazing new brand identity!
I am so fortunate to have a very talented daughter who is studying Graphic Design, so I commissioned her to design this fabulous new look for me.
I wanted something funky and modern with a lean towards 50's retro/kitsch.
It needed to look clean and fresh, symbolise 'healthy & vibrant', be refreshing and happy with images and colours that make you think of slices of juicy fruits...and this is what she came up with.
I think you'll agree she has done a pretty incredible job. This watermelon-inspired one is the colour-way I've chosen to launch with and over the next few weeks you'll see other fab colour variations cropping up on the blog, Facebook and Twitter... I'm so excited!
Massive thanks to my gorgeous Zoë-I couldn't have done any of this without you.
x x x